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Marketplace Shopping Behavior Report 2025

With insights from 4,500 shoppers in The USA, The UK, the Netherlands, Germany, and France, this report uncovers unique insights on marketplace adoption, usage, and preferences - Check out all our findings!
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    Boost marketplace sales with AI-powered product bundling
    Discover how AI-powered product bundling can save time and increase your marketplace sales. Generate attractive bundle titles, descriptions, and images in seconds using generative AI. Unlock new cross-selling opportunities with attractive bundles and gain a competitive advantage.
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    Merging in-store and online retail: why hybrid commerce is the next big thing
    Find out how syncing online and offline sales channels in a hybrid ecommerce framework makes for a seamless consumer journey and drives growth for retailers.
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    Inspiring a better ecommerce delivery experience with Parcel Monitor
    Get an inside look at Parcel Monitor's story. Learn how they became a thriving logistics community that brings value to ecommerce professionals using data, collaboration, and innovation.
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    Test, learn and accelerate; through marketplaces you see immediate results
    Rethinking the potential of marketplaces as media channels to build brand awareness.
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    Success Story: Mascot Online B.V
    This story is about a multi-vertical Dutch seller company that achieved the ambitious goal of drastically expanding to 12 new marketplaces in 12 months (including Blokker, Bol.com, Real, HomeDeco, Leen Bakker, V&D, FonQ, and more).
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    Success Story: Fitwinkel
    Learn about brand visibility, system integration, e-commerce strategy, start-ups, business development
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    The future is social: selling on social media platforms in 2023
    ChannelEngine explores the growing & evolving social commerce landscape and its benefits for brands who want to sell on TikTok, Facebook, Instagram, etc., in 2023.
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    Shopper insights to drive retailer success on Australian marketplaces
    Marketplaces have become the first stop in Australians’ online shopping journey, and shoppers are choosing to buy online more than ever. Get a sneak peek from our report, where you can learn about trends and behaviors of Australian shoppers, and how to maximize your marketplace sales.
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    How brands can learn from peak season shopping in Southeast Asia
    Learn more about peak season shopping habits in Southeast Asia.
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    Global Order Management: How to Track & Manage Inventory Across Borders
    Flxpoint, in partnership with ChannelEngine, fuses global order management and marketplace aggregation to help businesses streamline their orders and expand their global reach.
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    Success Story: Adognicosto
    After almost 2 years of partnership with Channelengine, the company has achieved unexpected results, opening new marketplaces in different European countries without facing essential investments in its structure.
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    Success Story: Bakker.com
    As a result of the partnership between Bakker.com, ChannelEngine, and Newcraft, Bakker.com has launched more than 1.000 SKU's in 5 different countries and two marketplaces within 6 months and increased its revenue by +900%.
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    Success Story: Dutch home label
    ChannelEngine's expertise and support have enabled Light & Living, a Dutch home label, to expand its online reach significantly.
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    Success Story: KAVE HOME
    Kave Home experienced significant improvements in sales figures after switching to ChannelEngine as their integration solution.
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    Success Story: Libbey
    Libbey entered the world of e-commerce with platforms like Bol.com, Amazon.de, and C-Discount, utilizing ChannelEngine to streamline their ordering process.
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    Dev Deshmukh

    Marketplace Specialist