How marketplace shoppers buy in 2025: Key insights

In this on-demand session, ChannelEngine CEO Jorrit Steinz and 'Marketplace Queen' Valerie Dicht bring marketplace consumer behavior data to life with exclusive insights and actionable tips to keep you ahead of the curve.

Consumer behavior is evolving. Is your brand ready to thrive in the marketplace era?

63% of shoppers now prefer buying on marketplaces over any other digital channel, and nearly half start their journey there.

Understanding how consumers browse, trust, and make purchases on marketplaces can give your brand a competitive edge in attracting and retaining customers.

By decoding the latest trends in the world of marketplace shopping, multi-channel purchase behavior, and impulse buying, as an ecommerce brand, you can position yourself for long-term growth and success.

Join ChannelEngine CEO Jorrit Steinz and Marketplace Queen Valerie Dicht for a unique on-demand session as they discuss:

📈 Why nearly half of all shoppers start their buying journey on marketplaces.
Understand how marketplaces are becoming the go-to channel for discovery, and why it’s essential to focus your efforts here.

🌐 The rise of multi-channel shopping and how to leverage it.
Learn how consumers navigate multiple platforms and how your brand can seamlessly connect with them wherever they shop.

💡 Tactics to capitalize on impulse buying and casual browsing.
Discover the secrets to converting casual browsers into buyers with strategic promotions and visually appealing product listings.

🛒 Category-specific insights to optimize your strategy and allocate resources effectively.
Dive deep into the most popular marketplace categories like Home & Living, Clothing, and Electronics to identify key opportunities for growth.

Who shouldn't miss this?

Anyone working strategically on marketplaces, whether you’re a marketplace manager, ecommerce professional, business owner, brand, or retailer. If you're aiming for a strong, data-driven marketplace strategy, this session is for you!

We promise to deliver:

✔️Unique data from consumers in The USA, The UK, France, Germany and The Netherlands
✔️The most up-to-date data on ecommerce shopping behavior in 2025
✔️Practical tips you can implement right away.

👉 Fill out the form and watch now!

Meet your speakers:

🎤 Jorrit Steinz – CEO of ChannelEngine, the global leader in marketplace integration and management, helping brands maximize sales through a single seamless integration.

🎤 Valerie Dichtl – Known as the "Marketplace Queen," Valerie helps top ecommerce brands optimize marketplace strategies and drive success.